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It is essential to discover new ways for receiving a great amount of data from your users but you also need to be aware about certain methods which are built into the system. We discussed about mobile targeting which means to use different techniques from advertisers’ point of view, based on segmentation. On the otherRead more

It is very hard to be a mobile app owner, right? You have to handle the development process, to figure out a smashing designed and to build a smart marketing campaign. But everything gets a lot easier if you complete a mandatory step which is to know your target audience. And guess what? We willRead more

We never got the chance to talk about a dilemma which appears when you prepare an app install campaign. Should you reward your users for installing the app? Or, is it better to make sure that they downloaded your app because they really loved it, not for receiving a bonus? Let’s take a closer lookRead more

You come to our blog because we usually describe old and new techniques, giving you all the details on how to apply them in the best manner for advertising your app. You probably are familiar with our style by now. Well, surprise! Today we are going to tell you what not to do when itRead more

Now that you know how to promote your app on Quora, the Q&A platform, it is important to show you a special product called App Install Ads launched this year which is available to attract Quora users and to convince them to download your app. This way your ad will be linked to your appRead more

Along with laurels received when you reach success with your app, the financial side is equally important for the growth of your business. We talked about many techniques that can help you achieve the wanted income and now we put together a 1 – 2 – 3 Guide to increase your app revenue in orderRead more

With our blog we want to present you various techniques for app advertising but it is time to check one of the most representative platforms for mobile apps, Google. The experts from the giant company launched two years ago Universal App Campaigns for helping developers and marketers reach their success in an easy and convenientRead more

At the beginning of this year we announced that one of the mobile advertising trends that will dominate 2017 will be the adoption of engaging ads such as playable ads. You know those ads that users can play with? The efficiency is provided by the interactive element of the ad. We talked before about playableRead more

Let’s make it clear from the start. We all meet here almost every day for a reason. We all know the importance of app marketing, right? Well, for those who just discovered our blog we will leave below the most convincing image of all. If you want to find the right path through these overcrowdedRead more

In case you missed our previous articles we just want to let you know that this week is all about performances on AppSamurai Blog. But how can we measure it and what tells us that the methods applied for marketing our app are effective? Well, that value which demonstrates if certain objectives were accomplished isRead more