Blog

We talked about native ads in one of our articles almost a year ago, but it is time to update that information and to dig deeper into this subject for proving you how efficient this format really is. Let’s start by listing the main types of mobile ads for a better understanding of your options.Read more

We all need to deal with ad blockers and the issues created by their continuing growth because we all know the report presented by PageFair at the beginning of this year. So what can we do besides reading stats and asking ourselves why customers use ad blockers and when they will stop doing that? Well,Read more

Mobile marketing is a very dynamic ecosystem. In order to follow the best practices when it comes to increase your revenue it is important to keep track with the latest trends and we are here to help you with the entire process. In the same time it is essential to understand the reasons why differentRead more

We keep talking about the opportunities provided by the emerging mobile markets for app advertising. There are many examples of big companies that spread the word about their apps outside US with great results. For start, you can look at Supercell. Its CEO recognizes the effects of the relationship built with other countries for theRead more

If you are an app owner and you want to fight for your users than you are in the right place. Today we are preparing a battle plan that will help you reach the success you are hoping for. Let’s transform you into a warrior and for that we will give you the necessary weaponsRead more

After you just read our recent article, Mobile Banner Ad DesignTips For Better Conversion Rate you most likely think about banner ads from a better point of view. Perhaps you consider this strategy for your next campaign and you have some ideas that you would like to implement for making sure that you will reachRead more

If you are thinking to promote your brand through a mobile ad and you don’t know what to choose our AppSamurai Ad Formats Guidline can help you with your decision. In case you have doubts whether you should choose banner ads you must know that a proper use of this format will give you theRead more

With the numerous mobile ad networks it is very difficult to decide the best strategy for advertising your app. The latest method for measuring the performances of ad networks is based on ROI (Return On Investment). If you think about that for a second it makes sense to track the value which comes to youRead more

Mobile advertising is an ever – changing domain. Maybe some of the features that work now won’t be so effective next year and more important there are many improvements in this industry which worth your attention in the moment we are speaking. Our mission at AppSamurai is to present you the latest trends when itRead more

After discussing about Contextual Advertising, let’s continue with the idea of personalizing your marketing campaign while we are talking about location – based advertising. We already covered the basics of this type of marketing last year when we provided 5 valuable tips for location – based mobile marketing, but in this competitive world it isRead more