A Beginners’ Guide to User Acquisition in 2022

User acquisition is the act of getting new users for an app through non-organic means. In the world of mobile marketing, user acquisition is the...

25 August, 2022 / 0 Comments

AppSamurai’s Complete Guide to Mobile Ad Fraud in 2022

Mobile ad fraud is one of the biggest problems in the advertising industry. It's a type of fraud that exploits ad technology to maliciously attack...

06 June, 2022 / 0 Comments

Playable Ads, Playable Videos, Interstitials: Key Points

To provide your app's users with the ideal ad experience, it's important to select the right type of ad based on what your audiences want....

04 February, 2022 / 0 Comments

Choosing the Most Effective Ad Format for Your Business

Advertising is a necessity for any business, including app advertising. Through effective app advertising, you can promote your brand and your own apps in ways...

04 January, 2022 / 0 Comments

Giant Adtechs of 2021

Going back between 2006 and 2017, hundreds of ad networks and dozens of DSPs, SSPs, exchanges, anti-fraud solutions, attribution solutions, and other companies were able...

16 December, 2021 / 0 Comments

Playable Ads vs. Interactive Ads for On-App Advertisers

When developing on-app advertising campaigns, there are several options available when it comes to the types of ads you can use. Many advertisers use video...

08 December, 2021 / 0 Comments

How to Develop a Buyer Persona for Your On-App Advertising Campaigns?

When developing on-app advertising campaigns, you need to make sure your ads target the right people at the right time. If you aren't properly targeting...

03 December, 2021 / 0 Comments

8 Best Ways to Promote A Crypto Mobile App

8 Best Ways to Promote A Crypto Mobile App After studying the apps you see in the following image, we found 8 ways to promote a...

27 October, 2021 / 0 Comments

10 Great Ways to Promote Paid Mobile Apps

According to a Semrush analysis of the existing blog post, the following SEO keywords are worth optimizing for: how to find advertisers for your app ...

20 September, 2021 / 0 Comments

How to Boost App Downloads with Facebook Ads

In the era of social media, Facebook has taken over as a leading platform for advertising. Whether you are running an ad campaign or just...

14 September, 2021 / 0 Comments

Creating App Install Campaigns and Promotions Through Google Ads

Every day, over 1,000 apps are submitted to both Google Play Store and the Apple App Store. It's a challenge for developers to design an...

09 September, 2021 / 0 Comments

Best Video Marketing Channels to Promote Your App

After creating your mobile app, the next thing you want to do is to get it into the market for people to use. There are...

08 September, 2021 / 0 Comments