Frequently asked questions
The short answers on how AppSamurai helps apps and games grow. Need something more specific? Talk to our team.
Talk to usFrequently asked questions
What does AppSamurai do?
AppSamurai is a mobile growth platform. We help apps and games acquire and retain users through rewarded user acquisition, a programmatic DSP for UA and retargeting, OEM app discovery on new devices, and Rewarded Playtime monetization, all from one place.
What is Rewarded Playtime?
Rewarded Playtime is a time- and event-based ad unit that pays users in-app currency for the minutes they play and the milestones they reach. Because the reward is tied to real engagement, it brings in players who actually stick around rather than installs that churn on day two.
What is the AppSamurai DSP?
It's a demand-side platform that buys mobile inventory in real time across the open internet, beyond the walled gardens. You can run both user acquisition and retargeting from it, train the targeting with your own first-party data, and see exactly where your budget goes.
How does OEM app discovery work?
OEM places your app across the device lifecycle, pre-installed on new devices and surfaced through on-device recommendations on premium carriers and manufacturers like Samsung, Verizon, and T-Mobile. It reaches users at setup and during everyday use, away from crowded ad auctions.
Is AppSamurai only for games?
No. Games are a major focus, but AppSamurai also works with non-gaming apps and consumer brands across streaming, e-commerce, fintech, and more.
How do you measure results?
Against the outcomes that matter to you, installs, retention, in-app events, and return on ad spend, with transparent reporting rather than a black box. You see which placements perform and why.
How do I get started?
Tell us whether you're a gaming app, a non-gaming app, or an agency, and our team will map the right mix of UA, retargeting, OEM, and monetization to your goals. The fastest way is to reach out through the contact page.