4 Tips For A Successful Location–Based Mobile Marketing
4 Tips For A Successful Location Based Mobile Marketing Within a week, this ad campaign’s Cost Per Click reached 7 cents because its Click-Through Rate was more than 8%. With location-based marketing strategies, marketers mostly show their audience what they’re already familiar with. And when this happens, CTR gets higher and the cost […]
How to Promote Entertainment Apps
Most of us like to use Google Play Store or Apple’s App Store because of two reasons. The first one is when we are stuck in any problem and need an immediate and reliable solution; the second reason is when we are suffering from boredom and want to occupy our spare time. In that case, […]
How to Promote Music Apps
Ever wonder how some apps get so much publicity while others struggle to gain any attention? Well, we’re going to give you the inside scoop on how app developers use marketing techniques to promote their music apps. The music industry is changing. Streaming services such as Spotify and Pandora have taken over the industry, with […]
How to Promote Bitcoin Apps
Everybody is talking about cryptocurrencies, especially Bitcoin. The amazing technology has influenced the way people used to perceive the digital world. Because this is an entirely new thing on the market, and presently people are overwhelmed with this innovation. Furthermore, this whole digital currency thing is appealing to app developers, and there is a sudden […]
Everything You Should Know About Advergaming
Which part of the game is more attractive? The gameplay or the ads inside the game? Ok, don’t answer that! It is obvious that users prefer to enjoy the game without seeing any ads. But what if those ads are part of the game? Sounds interesting? It really is! This solution is called advergaming and […]
Best Apps For Children With Down Syndrome
Today is World Down Syndrome Day and it is very important to focus our attention on helping children to lead a normal and happy life. And for this reason, we need to take advantage of the opportunities provided by the evolution of technology. Mobile apps have the power to teach little ones to be as […]
How To Generate Leads With Your Mobile App
We continue our series of articles that help startups grow because we’ve reached an era when company owners don’t ask anymore “Do I need an app for my business?”. They know that the answer is always “Yes”. Nowadays the question is “What should I do for attracting more customers with my app?” And luckily we […]
Generational Marketing: Comparison Between Millennials, Gen X And Baby Boomers
Whenever we talk about building and promoting an app we mention a marketing method which is mandatory to make sure that the strategy created is a successful one. Targeting user audience is crucial when you need to validate your app idea or when you want to reach your customers. You have to pay attention to […]
How To Build Trust In Your Mobile App
Well, here is a tough one “How to build trust in your mobile app?”. It is definitely harder than it sounds. With millions of apps around us, even the smallest thing can make users to abandon your app and to choose your competitors’. What can you do to avoid that? Well, for start you should […]
What To Do For Optimizing Mobile Ad Campaigns
We’ve heard that you are planning to set up an ad campaign for promoting your app. That’s great! We want to give you all the information you need for achieving your goal. But we have to highlight from the start that it is not enough to create a campaign. You need to make sure that […]
Tips To Make Amazing End Cards For Mobile Video Ads
Video is one of the most efficient ad formats of this year. That’s it, we said it again! But who would believe that it can become even greater? You heard that right! If you use a rich end card for finishing the video, you will achieve a lot more than you think. Let’s see how. […]
Everything You Should Know About Sequential Ads
Every app owner faces a lot of challenges when he wants to present the app to the right users. There is a moment when he decides to create an ad campaign. For a while, everything seems to go in the right direction but soon problems start to appear. People get tired of the ad or […]