If you want to monetize your app through certain in-app marketing strategies, there are several options available to you. While in-app marketing can be profitable...
Ever since Facebook's announcement about its rebranding into Meta and the introduction of the concept of the Metaverse, many people have been curious as to...
For retail-based businesses and others, it's important to have a deep understanding of a specific target audience. Without identifying your target brand audience, companies are...
As per Statista, the Google Play Store is packed with over 2.79 Million apps. The graph below paints a daunting picture of how taking your...
If you want to increase brand recognition, continually build your brand persona, and boost customer engagement with your brand, it's often necessary to make updates...
One of the fundamental elements of a successful business is a clear brand persona. While a business can succeed to some extent with hard-working employees,...
One of the best times of the year to market your app is around Christmas, which remains one of the biggest holidays of the year....
Black Friday remains one of the best holidays for businesses, with plenty of opportunities to promote their products and services and boost sales. The same...
The future of mobile gaming remains somewhat uncertain following a lawsuit between developer Epic Games vs. Apple. However, to understand the ramifications of this trial...
With advancements in technology, mobile advertisers are beginning to realize the unique benefits OEMs offer. Targeting and performance capabilities have transformed OEMs into a dynamic...
Everyone seeks to improve their financial position and gain financial freedom, and this is increasingly becoming a reality with the rate of technological advancement. Today, you...
Traditional marketing might be very effective in previous generations, but now you have to learn to market to the next generation, called Generation Z. Generation...