Mobile App Marketing Articles
How to Promote Apps for Students
9 MIN. READ If you’re considering creating and marketing an app, students are among the best audiences to target. Students are always looking for new apps to try
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App Store Optimization Articles
Rewarded Engagement Campaigns & How they Benefit Your ASO
5 MIN. READ As per Statista, the Google Play Store is packed with over 2.79 Million apps. The graph below paints a daunting picture of how taking your
Social Media Marketing
Tips for Social Media Marketing Based on Your Target Audience
7 MIN. READ Social media marketing is crucial for many businesses, but it can be difficult to select the right platforms with so many options available. From Facebook
AppSamurai News
How Samurai AI Works to Help Grow Your Mobile Business
7 MIN. READ Developments in artificial intelligence in recent years have made it one of the most crucial components of successful online businesses, including mobile businesses. As AI
Mobile Advertising Articles
How to Promote App Updates and Rebrands
7 MIN. READ If you want to increase brand recognition, continually build your brand persona, and boost customer engagement with your brand, it’s often necessary to make updates
Mobile App Engagement
Your Guide to Creating a Brand Persona
7 MIN. READ One of the fundamental elements of a successful business is a clear brand persona. While a business can succeed to some extent with hard-working employees,
Mobile Advertising Articles
Choosing the Most Effective Ad Format for Your Business
7 MIN. READ Advertising is a necessity for any business, including app advertising. Through effective app advertising, you can promote your brand and your own apps in ways
App Store Optimization Articles
The Best Tips for App Store Pricing
7 MIN. READ When launching a new app, one of the biggest considerations is app store pricing. If you don’t appropriately price your app, you’re likely to minimize
Rewarded Ads
How Rewarded Engagement Material Can Help Your App Top the Ranking Charts
7 MIN. READ Rewarded engagement materials include a variety of ads that app owners can include to reward users, keep them engaged, and ultimately help boost rankings on
Mobile Marketing Strategies
12 Effective Mobile Marketing Strategies for Christmas
8 MIN. READ One of the best times of the year to market your app is around Christmas, which remains one of the biggest holidays of the year.
Mobile Advertising Articles
Giant Adtechs of 2021
10 MIN. READ Going back between 2006 and 2017, hundreds of ad networks and dozens of DSPs, SSPs, exchanges, anti-fraud solutions, attribution solutions, and other companies were able
Mobile Advertising Articles
Playable Ads vs. Interactive Ads for On-App Advertisers
7 MIN. READ When developing on-app advertising campaigns, there are several options available when it comes to the types of ads you can use. Many advertisers use video