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11 Strategies to Market Your Crypto Exchange App -
Mobile App Marketing Articles

11 Strategies to Market Your Crypto Exchange App

Cryptocurrency has developed into a huge phenomenon as the number of applications for it continues to grow. With the ecosystem of cryptocurrency developing, crypto exchange

Finding Your Target Brand Audience -
Mobile App Engagement

Finding Your Target Brand Audience

For retail-based businesses and others, it’s important to have a deep understanding of a specific target audience. Without identifying your target brand audience, companies are

How to Promote Apps for Students -
Mobile App Marketing Articles

How to Promote Apps for Students

If you’re considering creating and marketing an app, students are among the best audiences to target. Students are always looking for new apps to try

Hand scrolling through a phone with mobile app icons on the background
Mobile Advertising Articles

How to Promote App Updates and Rebrands

If you want to increase brand recognition, continually build your brand persona, and boost customer engagement with your brand, it’s often necessary to make updates

Brand Persona concept; man wearing a panda mask holding a disco ball on a yellow background
Mobile App Engagement

Your Guide to Creating a Brand Persona

One of the fundamental elements of a successful business is a clear brand persona. While a business can succeed to some extent with hard-working employees,

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