Mobile Game Marketing
Fading Mobile Games Trends and How to Replace Them
8 MIN. READ The nature of mobile games continues to evolve each year, and Facebook’s recent rebranding to Meta is likely to have a significant impact on the
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Mobile App Monetization Articles
5 Foundational Metaverse Elements for App Monetization
9 MIN. READ Ever since Facebook’s announcement about its rebranding into Meta and the introduction of the concept of the Metaverse, many people have been curious as to
Rewarded Ads
11 Ways to Make Rewarded Videos for In-App Revenue More Appealing to Users
9 MIN. READ If you’re looking for ways to keep users consistently engaged with your app and maximize retention, rewarded video ads are a great way to do
Rewarded Ads
8 Rewarded Campaign Strategies That Backfire on Long-Term Customer Growth
9 MIN. READ Rewarded ad campaigns can be a great way to increase user engagement and retention, but you must use these campaigns the right way. Rewarded campaigns
Mobile App Marketing Articles
How to Resolve These 10 Unique Challenges of Mobile Marketing Campaigns
9 MIN. READ Businesses today need good mobile marketing to complement other marketing efforts and get the most from their ventures. As more and more people use their
Rewarded Ads
Tips to Help You Optimize Monetization Using Offerwalls
9 MIN. READ Today, many users are unwilling to pay for premium content in applications. This frustrates developers who need to earn from their apps only to get
Rewarded Ads
What Are Rewarded Ads and How Do They Benefit App Owners?
9 MIN. READ There are many ways for mobile apps to use ads for monetization, including banner ads, interstitial ads, and more. Today, some of the most common
Mobile App Marketing Articles
How the Android Privacy Sandbox Will Work and What It Means?
13 MIN. READ Google has planned to phase out third-party cookies by this year, specifically on Google Chrome. In the process, Google is introducing a new series of
Mobile App Marketing Articles
Everything Marketers Need to Know About DSP and SSP’s
16 MIN. READ In today’s rapidly evolving digital advertising landscape, understanding the key players, such as demand side platform companies and supply side platform examples, is essential. Demand
Mobile App Marketing Articles
11 Strategies to Market Your Crypto Exchange App
9 MIN. READ Cryptocurrency has developed into a huge phenomenon as the number of applications for it continues to grow. With the ecosystem of cryptocurrency developing, crypto exchange
Mobile Advertising Articles
Playable Ads, Playable Videos, Interstitials: Key Points
7 MIN. READ To provide your app’s users with the ideal ad experience, it’s important to select the right type of ad based on what your audiences want.
Mobile App Engagement
Finding Your Target Brand Audience
7 MIN. READ For retail-based businesses and others, it’s important to have a deep understanding of a specific target audience. Without identifying your target brand audience, companies are