a score that measures how visible your app in app stores
ENGAGEMENT RATE
What is engagement rate? Engagement rate is a metric used to measure how frequently and actively users interact with an app. It calculates the percentage
VISIBLITY
RELATED TERMS
Supply Side Platform (SSP)
What is a supply-side platform (SSP)? A supply-side platform (SSP) is a technology platform used by publishers to sell their advertising space to potential buyers.
IN-APP PURCHASE
What are in-app purchases? IAPs are a type of digital transaction that allows users to buy extra content, features, and services within mobile apps. IAPs