The 2026 Mobile Growth Playbook is Here! — Download Now
Login
Talk to us
Back to Glossary

OPT-OUT

Author

refusal of a mobile app user for a subscription of any kind of texting

RELATED TERMS

CPA MOBILE CAMPAIGN

Share/Research at: ChatGPT Perplexity WhatsApp LinkedIn X cost per acquisition advertising model where the advertiser pays a publisher for each specified action linked to a specific advertisement, like

Read More »

PAY PER DOWNLOAD

Share/Research at: ChatGPT Perplexity WhatsApp LinkedIn X an acquisition technique based on the cost of a single download Share/Research at: ChatGPT Perplexity WhatsApp LinkedIn X

Read More »

NON-INCENT TRAFFIC

Share/Research at: ChatGPT Perplexity WhatsApp LinkedIn X a traffic coming from ads that don’t include a reward as distinct from incentivized traffic Share/Research at: ChatGPT Perplexity WhatsApp LinkedIn

Read More »

Have an inquiry? Drop us a line.

Contact Us