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How to Start an App: The Complete Development Guide for 2025

Last Updated: May 2025 So here are the magic words: “I have an app idea but how to start an app?” The mobile app industry continues to expand, with over 6.5 million apps now available across major app stores and an estimated global app revenue of $935 billion in 2025. Whether you’re a budding entrepreneur […]

100+ Websites to Promote Your Mobile App (App Store & Google Play) in 2025

100 Websites for Mobile App (App Store & Google Play) -

Here is a great guide for free app promotion sites! This list is updated on Jan 2025! App marketing isn’t just about advertising; it’s a multifaceted process that involves showcasing the value your app brings to users. At AppSamurai, we understand the time, effort, and passion you pour into app development. That’s why we’re committed […]

How Do App Ratings and Reviews Affect ASO & its Best Practices?

How Do App Ratings and Reviews Affect ASO & its Best Practices? -

How Do App Ratings And Reviews Affect ASO & its Best Practices? Do you think reviews like these affect ASO negatively?    Most people would say yes because Jibreel gave a 2-star rating. However, there’s a twist to it.    Some apps might get even more rankings and some may go down.    To find […]

Creating App Install Campaigns and Promotions Through Google Ads

Creating App Install Campaigns and Promotions Through Google Ads -

Every day, over 1,000 apps are submitted to both Google Play Store and the Apple App Store. It’s a challenge for developers to design an app that stands out from all the others. The task demands a lot of creativity in order to increase downloads which is essential if you want your app seen by […]

Best Video Marketing Channels to Promote Your App

Best Video Marketing Channels to Promote Your App -

After creating your mobile app, the next thing you want to do is to get it into the market for people to use. There are various marketing channels to choose from but to get your app out and rolling; you need to give people what they want to see; VIDEOS. There is a common phrase […]

Best Mobile Ad Formats And Mobile Ad Sizes

Best Mobile Ad Formats And Mobile Ad Sizes -

Mobile advertising is a way to put your message in front of the right people at the right time. You spend your money, your time and effort to turn them into qualified and loyal users. Basically mobile ad formats help you: Reach the largest possible target audience Target the right users Get better ad impressions Download […]

Holiday Season By The Numbers & Ways To Bring Your App More Revenue

Holiday Season By The Numbers & Ways To Bring Your App More Revenue -

A glorious season is on the door. It creates profitable moments for any brand, but especially for mobile apps. It is because mobile revenue because mobile sales dominated Black Friday last year. There are many examples showing that Black Friday, Christmas or Thanksgiving Day is the goose that lays the golden egg. So, you should prepare your app for the holiday season to get your piece of the pie.

How Can Mobile Marketers Employ Geolocation?

How Can Mobile Marketers Employ Geolocation? -

Geolocation in mobile marketing is taking the information about a user’s physical location in order to tailor media and commercial content based on that individual user. In our hyper-digital age, being able to incorporate aspects of a user’s physical environment is one way to reach your audience successfully. What’s The Fuss About Geolocation-Based Marketing? Quite […]

Emoji Marketing: Making The Most Of A New Trend

Emoji Marketing: Making The Most Of A New Trend -

Emoji marketing is a relatively recent phenomenon wherein companies use emojis in their advertisements and notifications. This relatively new language of emojis has taken off since Apple popularized the-emoji keyboard in 2008. Since then, both Apple and Android have created and refined emojis and some third-parties apps and companies are even creating their own versions […]

How To Do Mobile App Personalization That Retains Users

How To Do Mobile App Personalization That Retains Users -

Have you ever consider on personalization in your app? If not, think about it. It is because users love personalized apps more. It is not the only reason. Mobile personalization is important because it helps build awesome user experience, and awesome user experience is what makes an app successful. We’re in a new mobile marketing […]

Email Marketing Plan For Mobile Apps

Email Marketing Plan For Mobile Apps -

You’ve set your mind on building an app, you’ve just started to build it or you are on the point of finishing your app… While creating an app, you might not have a lot of time to consider on how to market effectively and efficiently. After all, what is the value of the app to […]

5 Programmatic Campaigns Having A Lucrative Effect On Brands

5 Programmatic Campaigns Having A Lucrative Effect On Brands -

Digital advertising lets marketers and advertisers reach the target audience in more precise ways. According to Salesforce, the annual growth of digital advertising is 20%. The reason behind this continued growth is programmatic – reach the right person at the right time in the right context by using audience data and technology. If programmatic advertising […]