an application which is installable and useable on mobile devices
OEM APPS
In the mobile industry, OEMs refer to companies that manufacture their phones in their own factories. App Samurai’s OEMs offers advertisers app placements inside premium
MOBILE APP
RELATED TERMS
Mobile Bid Adjustment
What are mobile bid adjustments? Mobile bid adjustments are critical features of mobile advertising that allow advertisers to increase or decrease their bids for specific
ROI
In the fiercely competitive mobile app market, user acquisition is a top priority for developers and marketers alike. But, it’s not just about acquiring users;