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CPA MOBILE CAMPAIGN

30 August, 2022

Author

Atanu

cost per acquisition advertising model where the advertiser pays a publisher for each specified action linked to a specific advertisement, like registration after an install

RELATED TERMS

Casual Game

What is a casual game? Casual games are a mobile game genre that is typically simple and easy to learn, with a focus on quick,

CR (CONVERSION RATE)

What is the conversion rate? (CVR) Out of the total number of users of your ad’s impressions, a conversion rate is a measure of how

Mobile Delivery Platform

What’s a mobile delivery platform? Mobile delivery platforms enable mobile operators (like T-Mobile) and device manufacturers (like Samsung) to connect advertisers with mobile device users.

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CPA MOBILE CAMPAIGN

RELATED TERMS

Casual Game

CR (CONVERSION RATE)

Mobile Delivery Platform

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