Mobile Delivery Platform

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What’s a mobile delivery platform?

Mobile delivery platforms enable mobile operators (like T-Mobile) and device manufacturers (like Samsung) to connect advertisers with mobile device users. The mobile delivery platforms offer advertisers the chance to diversify their marketing basket, so they’re no longer reliant solely on channels like Facebook and Google.


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Mobile Bid Adjustment

What are mobile bid adjustments? Mobile bid adjustments are critical features of mobile advertising that allow advertisers to increase or decrease their bids for specific

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