Mobile Delivery Platform

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What’s a mobile delivery platform?

Mobile delivery platforms enable mobile operators (like T-Mobile) and device manufacturers (like Samsung) to connect advertisers with mobile device users. The mobile delivery platforms offer advertisers the chance to diversify their marketing basket, so they’re no longer reliant solely on channels like Facebook and Google.


RELATED TERMS

CPM (Cost Per Mille)

What is Cost per Mille (CPM)? Cost per mille (CPM) is a pricing model in which advertisers pay per thousand impressions of their ads. “Mille”

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