an app marketing technique which helps you to reach a specific category/overall ranking by driving large volume of installs in a short period of time, eventually to attract organic users thanks to higher visibility in the category and overall charts
CPCV (Cost Per View)
What is Cost per Completed View (CPCV)? A cost-per-completed-view (CPCV) model is a pricing model in online advertising that charges the advertiser only when the