Word of Mouth Marketing for Mobile Apps in 2021

In the emerging era, different mobile apps like mobile apps in 2021 show their diversified ways of engaging with their advertising. Word-of-mouth marketing is one of these essential parts between owner and users. App Samurai can perform many marketing strategies such as word of mouth marketing for you.

What is Word-of-Mouth Marketing?

(WOMM) word of mouth marketing is also known as word-of-mouth advertising. It is the social media era’s version of the expected term of mouth. The proper definition of the WOMM is that it is where the consumers share positive and unique information about the products, company, or different services. They do this online through social media channels. For mobile apps 2021, word-of-mouth marketing is essential and promotes mobile apps in the mobile marketing strategy. Two types of WOMM are also involved in the promotion of the best marketing campaign.

How Effective Is Word-of-Mouth Marketing?

In the word-of-mouth marketing statistics and insights, Nielsen reported that about 92% of the consumers have believed that the suggestions from friends and family more than the app advertising. 88% of the people consider online reviews written by other consumers. On the other hand, 74% of people have trust that word of mouth is a critical factor for an influencer in their purchasing decisions. Only 33% of the business collectively reviews and actively seeking out.

3 Tips for Word-of-Mouth Marketing

There are three tactics for creating a word-of-mouth marketing campaign for mobile apps.

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Create a Topic

The first thing in creating a word-of-mouth marketing campaign for different services is to create something worth talking about. For this purpose, it can be more uncomplicated and more comfortable, from a warm and exciting meeting at the hotel, park, and restaurant to a heavily invested marketing video. The way of activity and creativity word-of-mouth marketing campaign in the mobile apps do not want high investment. For the best word-of-mouth marketing campaign, you can adopt the right mobile marketing strategies and efficiently promote the mobile app at a reasonable price.

Promote User-Generated Content 

One of the best free tools to increase user involvement in Mobile apps marketing and get people to talk about apps is user-generated content. Images, social posts, and videos are modern and the most ‘in’ form of word-of-mouth marketing. If you give the people comfort and simplicity to talk about something, they will be happy, enjoy, and remain engaged. People try to make them content that will facilitate you in word-of-mouth marketing campaigns and promote the mobile apps.

Share Reviews

For a mobile app in 2021, try to share the full reviews and testimonials with your friends, audiences, and users. You must need to know about each and everything in mobile apps marketing. You know how to use testimonials and reviews as an effective and unique word-of-mouth marketing strategy. For the best marketing campaign, there is a need to develop your brand’s loyal followers who shared their experiences, stories, and work regarding how your brand and mobile apps change their lives and bodies. This type of work gives you the best way to the promotion of mobile apps and word-of-mouth marketing.


Word-of-mouth marketing for mobile apps in 2021 is a very emerging app in this era in which people remain ‘in’ touch about all app information and receive positives vibes for it. By adopting the above categories, you can get more benefits from your mobile apps marketing campaign. You can get support from App Samurai for your mobile application marketing campaigns and strategies.

App Samurai is an AI-powered, secure mobile growth platform. Register, add your app and start driving high-quality users.