Banner ads is an ad unit that appears at the top or bottom of a mobile application allows the advertiser to display text, images, or videos. Banner ads tend to be rectangular in shape, and a combination of text, images, or videos is common.
BANNER ADS
RELATED TERMS
CPCV MOBILE CAMPAIGN
cost per completed view advertising model where the advertiser pays a publisher for user’s completed particular action
Ad Mediation
What is ad mediation? Ad mediation is an app monetization tool that enables app developers or marketers to connect various ad networks to their apps