IQM is a company that has been accredited for creating Artificial Intelligence Mobile Audience Platforms. The knowledge-based systems used by IQM benefits by absorbing consumer data. The company also makes use of real-time mobile consumers signal that makes sure that the system targets the right audience.
This helps advertisers to know exactly who they are targeting, making IQM a platform that reduces time wastage and irresponsible advertising. This leaves much-need room for efficiency and cost-effectiveness. IQM labels itself as the “future of audience intelligence” as it thrives on using the most accurate and reliable audience data.