BtcTurk is the first cryptocurrency exchange in Turkey and the fourth to launch in the world. It serves more than 4.5 million users.
The challenge was finding new and enthusiastic users, who were willing to invest in the cryptocurrency ecosystem, and searching for a platform in which to do that. By the time BtcTurk had decided to expand its mobile growth strategies with more diverse channels, AppSamurai had already been an indispensable growth partner of BtcTurk | PRO for about a year.
As the trusted advisor to BtcTurk in the mobile growth landscape, AppSamurai offered the gateway to overcome this challenge and turn it into an opportunity for BtcTurk.