Game Tech What is game tech? Game tech refers to the hardware and software technologies for developing and operating video games. The term encompasses a wide range Read More »
API (APPLICATION PROGRAMMING INTERFACE) a software interface which allows software components interact with each other using a specific protocol Read More »
CR (CONVERSION RATE) What is the conversion rate? (CVR) Out of the total number of users of your ad’s impressions, a conversion rate is a measure of how Read More »