Founded in April 2007, AdChina operates China’s leading technology-driven integrated Internet advertising platform. Covering PC and mobile Internet, AdChina has successfully delivered advertisements across various ads formats and any device that has access to the Internet.
AdChina AdManager System, being the platform’s central component, tracks down any vacant advertising spaces, connects ads with their targeted audience and also analyzes the target audience’s data. AdChina extended AdManager’s reach by providing:
- AdChina Demand-Side Platform (DSP), a demand-side platform for advertisers.
- AdChina Supply-Side Platform (SSP), which is a supply-side service for publishers operating online.