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Mobile Delivery Platform

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What’s a mobile delivery platform?

Mobile delivery platforms enable mobile operators (like T-Mobile) and device manufacturers (like Samsung) to connect advertisers with mobile device users. The mobile delivery platforms offer advertisers the chance to diversify their marketing basket, so they’re no longer reliant solely on channels like Facebook and Google.

RELATED TERMS

BIG DATA

Share/Research at: ChatGPT Perplexity WhatsApp LinkedIn X Big Data refers to the massive volumes of structured and unstructured data that are too large or complex for traditional data

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AD NETWORK

Share/Research at: ChatGPT Perplexity WhatsApp LinkedIn X An ad network is an integrated system that connects advertisers and publishers to match the inventory of suppliers with the advertiser

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SESSION INTERVALS

Share/Research at: ChatGPT Perplexity WhatsApp LinkedIn X a metric showing how frequently your one user open the app by calculating the time between the last and the next

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