In today’s digital world we see that Mobile Advertising is one of the digital marketing trends of the day. Considering that we all use mobile...
Baby Boomers, Gen X, Gen Y or Millennials, and Gen Z...
Emoji marketing is a relatively recent phenomenon wherein companies use emojis in their advertisements and notifications. This relatively new language of emojis has taken off...
Building a successful app startup means that you’ll eventually have to figure out how to sustain your business’s long-term growth. If you’re trying to appeal...
Have you ever consider on personalization in your app? If not, think about it. It is because users love personalized apps more. It is not the...
Do you expect a welcome message when you sign up for the first time? Your answer is probably “Yes” because 74.4% of people expect a...
Easter eggs are dyed with different colors and patterns, the supermarket shelves are filled with chocolate eggs and bunnies, children look under flower pots for...
Have you ever thought that you need to minimize your customer acquisition cost (CAC)? If the answer is no, believe me, you need to think...
The irreplaceable rule in the marketing world is to provide the content where customers are. With the increasing number of internet users and websites, it...
A few months ago we presented Everything You Need To Know About Chatbots, a detailed article about chatbots written from an app developer’s perspective. It is...
Imagine two different roads. The first one is occupied by people who deal with different issues but they keep solving them in the old (and...
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