The churn rate shows the number of users who stop using or uninstall an app within a given period. It is the opposite of the retention rate. The lower churn rate is a good indicator of a healthy mobile app. The churn rate is calculated as:
Churn rate = 1 – (number of monthly active users/number of monthly installs)
Share/Research at: ChatGPT Perplexity WhatsApp LinkedIn X how much time that a user spent in your app Share/Research at: ChatGPT Perplexity WhatsApp LinkedIn X
Share/Research at: ChatGPT Perplexity WhatsApp LinkedIn X App Store Optimization (ASO) is the process of improving an app’s visibility and conversion rates within app store search results and
Share/Research at: ChatGPT Perplexity WhatsApp LinkedIn X What are mobile app metrics? Mobile app metrics measure the performance and success of mobile apps. These include app engagement metrics
