An Essential Guide to OEM Ad Formats in 2024
In the world of AdTech, OEM stands out as a powerful strategy thanks to its deep integration within the mobile device ecosystem. Through this unique...
23 July, 2024
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Go Beyond Traditional User Acquisition: OEMs for Mobile Games
OEMs (App Discovery) are becoming more popular daily as the mobile marketing landscape constantly seeks out innovative ways to boost reach, engagement, and brand awareness....
27 December, 2023
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A Beginners’ Guide to User Acquisition in 2022
User acquisition is the act of getting new users for an app through non-organic means. In the world of mobile marketing, user acquisition is the...
25 August, 2022
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OEM: How a Pre-Install Campaign can Help Your Brand Image
When promoting your app and brand, you need to innovate with effective marketing strategies that get you in front of audiences. One of the best...
03 August, 2022
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How Prominently Should You Place Your App on New Devices?
After developing your app and getting your app marketing efforts prepared, one of the biggest steps to take next is to decide which platforms are...
26 October, 2021
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How Can App Samurai Help You to Reach Mobile Users Directly with OEMs?
With advancements in technology, mobile advertisers are beginning to realize the unique benefits OEMs offer. Targeting and performance capabilities have transformed OEMs into a dynamic...
09 April, 2021
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How to Run a Successful Marketing Campaign on OEMs?
The biggest question in app marketers' and publishers' minds is "how to advertise an app." Among the app marketing campaigns, the most effective and successful...
02 April, 2021
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