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A popular mode of monetization for many developers, in-app advertising, offers creators a way to boost user engagement, customer retention, increase in-app purchases, and better improve the user experience. It gives brands the edge in reaching users within their target audience on a massive scale. According to Pubmatic, mobile video ad spends increased by 239%Read more

App development companies that are looking to truly make a name for themselves must be aware of the marketing techniques that are needed. The best companies are those that remain fully cognizant of the best marketing plans available. Even the most well-designed app is not going to be worth much if the proper marketing plansRead more

In today’s digital world we see that Mobile Advertising is one of the digital marketing trends of the day. Considering that we all use mobile devices in our daily lives and probably solve our problems through mobile devices, maybe it’s time to get the benefit of mobile advertising.  How about making it possible throughRead more

While the market is saturated with apps the percentage of successful apps is incredibly low. If you want all of your hard work and investment to pay off then you need to focus on more than just development of the app, there are multiple other hurdles and often a fantastic app has not been successfulRead more

Talk to any person with a mobile phone, and a social media network is likely one of their most used apps. In fact, in one survey, 90% of respondents listed Facebook as an app they use every day, with Instagram coming second at 49%. It makes sense, then, to grow your own app by reachingRead more

While the world of programming has been in existence since the early 1970s’, it has gradually been working its way to the top by developing many new and innovative applications and programs with a variety of functions, features and programming languages. For any person unfamiliar to the world of IT and codes, it is importantRead more

Having a mobile app is slowly and gradually becoming a must for your business or your website. U.S. consumers spend an average of around 5 hours on their phones daily. Out of these 5 hours, 92 percent of the time is spent in apps, with just 8 percent being devoted to browsers.     However,Read more

Building a mobile app for your business can be a game changer as it gives you the power of reaching out to your customers with bigger possibilities of informing, educating, and engaging. Whether you are an app development agency or a freelance developer with big ambitions, if you don’t have social media buttons in yourRead more

There are two key elements of being successful in the app world; first is developing an engaging app to attract users and second is managing your monetization in the smartest way. Monetization has two sides, as usual, maximizing the revenues and optimizing your user acquisition campaign costs.  Here we will map out the basis ofRead more

On September 19th, 2017 Apple has released iOS 11 supporting Augmented Reality technology. Any developer could create AR-app with ARkit framework. On September 23rd Avatarico have released Alice in Wonderland AR quest. In the early October, it was the 10th free ARkit-based game in the world by downloads in App Store. In the next fewRead more