directing the visitors to download and use your app
SOCIAL MEDIA CAMPAIGN
a campaign that is created in a social media platform like Facebook or Instagram to increase brand awareness and number of downloads
RETARGETING
RELATED TERMS
IN-APP MESSAGE
the term refers to broadcast message to customers when they are using the app, directly within the app itself
App Monetization
What is mobile app monetization? Mobile app monetization is the way in which app developers generate revenue from their apps. There are various monetization strategies,