directing the visitors to download and use your app
ADVERTISER
an organization which focuses on generating sales and leads through conveying its message to the right audience, at the right time
RETARGETING
RELATED TERMS
Mobile Game Business Model
Mobile gaming has become a multi-billion dollar industry, with many mobile games generating significant revenue for their developers. So, how do mobile games make money?
IN-APP ADS
a type of advertising that appear within a mobile app. It can be standart banners, videos, native advertising, and rich media ad formats