indicating the percentage of increase in organic download between before and after an ad campaign
What is ad revenue? Ad revenue is the income apps earn from in-app advertising which could be banner ads, Interstitial ads, native ads, gamified ads,
What is Cost per Install (CPI)? A cost per install (CPI) is the amount that an advertiser pays a publisher when someone clicks on an
In the mobile industry, OEMs refer to companies that manufacture their phones in their own factories. App Samurai’s OEMs offers advertisers app placements inside premium