targeting mobile app users according to their locations
App Promotion (iOS & Android)
What is app promotion? App promotion refers to the process by which app developers advertise their apps. App promotion is critical for apps as there
GEOTARGETING
RELATED TERMS
API (APPLICATION PROGRAMMING INTERFACE)
a software interface which allows software components interact with each other using a specific protocol
Ad Impression
What is an ad impression? An ad impression, also referred to as an ad view, occurs every time an ad is displayed and seen by