In today's competitive mobile app industry, you must ensure that your mobile app has effective UA strategies, monetization models, and solutions to boost user engagement....
In the fast-paced mobile gaming world, developers face the daunting challenge of capturing and retaining players' attention amidst intense competition. To succeed, game designers must...
Mobile app developers and business owners constantly seek new and innovative ways to monetize their apps. Although ads have been the go-to monetization strategy for...
Are you feeling lost in a sea of data and channels when it comes to mobile marketing and user acquisition? Fear not, my friend -...
It is vital that any mobile marketer understands the importance of measuring their marketing campaigns, especially in terms of user acquisition and engagement. In the...
Halloween happens to be the harbinger of the holiday season as it brings with it a string of holidays including Easter, Thanksgiving, Christmas and the...
SKAdNetwork, also known as StoreKit Ad Network or SKAN, is integral for measuring ad activity. It's also crucial for maintaining users' privacy. With the new...
Valentine's Day is fast approaching, making it important for app owners to do what they can to increase brand awareness and drive engagement ahead of...
As per Statista, the Google Play Store is packed with over 2.79 Million apps. The graph below paints a daunting picture of how taking your...
Black Friday remains one of the best holidays for businesses, with plenty of opportunities to promote their products and services and boost sales. The same...
You want to develop a mobile app and create one that users won’t abandon after using it once. In 2019, 25% of users left apps...
Sport is a universal language that unites the world. Everyone loves to watch sports. If not live, then on television. These days, technological advancement has...
