A Beginner’s Guide to Offerwalls
An offerwall is a plugin within an app or webpage that consists of simple tasks for users to complete. These tasks include actions such as watching an ad, downloading a new app or even committing to a specific in-app event. Upon completion of a task, users are then offered a reward or bonus whether it […]
How Samurai AI Works to Help Grow Your Mobile Business
Developments in artificial intelligence in recent years have made it one of the most crucial components of successful online businesses, including mobile businesses. As AI technology continues to advance and expand into various areas of our lives, it’s important for app owners to do what they can to implement this technology in their operations. AI […]
How Rewarded Engagement Material Can Help Your App Top the Ranking Charts
Rewarded engagement materials include a variety of ads that app owners can include to reward users, keep them engaged, and ultimately help boost rankings on app stores such as Apple App Store and Google Play. The key is knowing how to properly develop and implement these campaigns to continually engage users after acquiring them. In […]
How to Develop a Buyer Persona for Your On-App Advertising Campaigns?
When developing on-app advertising campaigns, you need to make sure your ads target the right people at the right time. If you aren’t properly targeting your ads, they’ll be far less likely to connect with your audience and increase brand awareness or sales. To get the most from your marketing budget, building specific buyer personas […]