The Best 10 Mobile Game Engines: A Comprehensive Comparison and Guide for Game Developers
Developing captivating and immersive mobile gaming experiences is a constant challenge for developers in the fast-paced mobile gaming world. Choosing the right game engine and development platform is crucial to this process. With so many options available, making an informed decision is crucial to ensure your game’s success. We prepared this comprehensive guide to explain […]
Mobile Game Funding: The Importance and Strategies for Securing Funds for Your Game
In a fiercely competitive landscape, securing adequate funding plays a pivotal role in the success of mobile game development. The mobile gaming industry has witnessed explosive growth in recent years, with players demanding increasingly immersive and feature-rich experiences. Let’s explore the significance of funding in mobile game development, delve into the various funding strategies available, […]
In-App Advertising: The Ultimate Guide to Boosting User Engagement and Revenue
Mobile app usage is at an all-time high, making in-app advertising a potent tool for reaching your target audience directly. But, it’s not just about throwing any ad in front of users. A well-crafted in-app advertising strategy can significantly enhance user engagement, drive conversions, and unlock new revenue streams. At AppSamurai, we’ve helped countless app […]
Mobile Gaming Retargeting: The Ultimate Guide to Retargeting Your Mobile Game
Mobile gaming has become a highly competitive industry, with millions of games available in app stores. Mobile games are still resilient to the post-COVID atmosphere, but with the increasing CPI and the decreasing mobile game revenue, developers and marketers are looking for ways to improve user engagement and retention. Mobile gaming retargeting is one of […]
App Gamification Strategies: How to Increase Engagement and Retention?
The use of gamification in mobile apps is on the rise, with many companies using it as a way to increase user engagement and retention. In this blog post, we’ll discuss how to successfully implement app gamification strategies to increase user engagement and retention. Introduction to Gamification Gamification is the concept of applying game mechanics […]
Acquiring and Engaging Users for Enterprise Mobile Apps: Key Strategies and Tactics
In today’s digital world, enterprise mobile apps are an increasingly important way for organizations to increase employee productivity and streamline internal processes. But if you don’t have the right strategies in place, it can be difficult to acquire and engage users for your enterprise mobile app, especially if you run a large business. Key Trends […]
OEM: How a Pre-Install Campaign can Help Your Brand Image
When promoting your app and brand, you need to innovate with effective marketing strategies that get you in front of audiences. One of the best ways to do so is to use OEM (original equipment manufacturer) or pre-install campaigns, which can go a long way in building your brand image. These campaigns are unique and […]
How the Android Privacy Sandbox Will Work and What It Means?
Google has planned to phase out third-party cookies by this year, specifically on Google Chrome. In the process, Google is introducing a new series of application programming interfaces (APIs) for web browsers. These APIs, along with the Google Privacy Sandbox, will still allow advertisers to continue publishing ads and reaching potential customers. If you want […]
Choosing the Most Effective Ad Format for Your Business
Advertising is a necessity for any business, including app advertising. Through effective app advertising, you can promote your brand and your own apps in ways that truly engage users and encourage them to interact with you. While app ads are critical for any advertising campaign, app and business owners who are new to advertising may […]
How Developers Can Align Apps With Trends Using Hyper-Casual Games
Want to take advantage of the latest trends in pop culture or other popular topics? One of the best ways to do so for developers is to create relevant hyper-casual games. These mobile applications give developers the chance to easily jump on topics that are seeing a considerable amount of buzz. By harnessing the power […]