An Introduction to DSPs and Why You Need Them

Paid advertising is important for promoting an app, but the process of finding publishers for ads can be daunting and inefficient. Instead, you can use demand-side platforms (DSPs) to automate this process. In turn, you can spend less time searching for publishers and spend more time on other important matters. At the same time, you […]
Tips to Help You Optimize Monetization Using Offerwalls

Today, many users are unwilling to pay for premium content in applications. This frustrates developers who need to earn from their apps only to get just a handful of paying users. Thankfully, an offerwall presents a perfect opportunity for app makers to monetize content to all their users. Users would be more willing to complete […]
How to Boost App Downloads with Instagram Ads

After creating an app, you likely want to get started on maximizing exposure and downloads for it. However, with so many social media platforms and other channels available, it can be difficult to decide on the ideal platform to boost app download and installation rates. One of the best social media apps to use today […]
How Prominently Should You Place Your App on New Devices?

After developing your app and getting your app marketing efforts prepared, one of the biggest steps to take next is to decide which platforms are ideal for launching your app. While many developers may simply want to cover as many devices as possible, it’s in their best interest to carefully choose the right ones for […]
How to Boost App Downloads with Facebook Ads

In the era of social media, Facebook has taken over as a leading platform for advertising. Whether you are running an ad campaign or just want to build up your brand’s reach, it can do this all for you. Facebook is excellent to get in touch with the relevant audience, but you can also use […]
How Can App Samurai Help You to Reach Mobile Users Directly with OEMs?

With advancements in technology, mobile advertisers are beginning to realize the unique benefits OEMs offer. Targeting and performance capabilities have transformed OEMs into a dynamic advertising channel. In this article, we will discuss how App Samurai can help you to reach mobile users directly with OEMs. On-Device Media Experience Advertisers can leverage a rich, dynamic […]
Building A Sustainable Mobile Growth With User Acquisition And Retention

During the time, since we created App Samurai Blog we do the same thing. We take an innovative marketing technique and we present you all the insights that can help you decide if it is suitable for your app and what is the best way to implement that strategy. Today we have a slightly different […]