Burst Campaigns for Mobile App Marketing – Everything You Need to Know
Why do you need to know about burst campaigns? As one of the most popular techniques for app marketing, their popularity has gone through the...
21 January, 2020 / 0 Comments
eCPM Hacks to Boost your ROAS
eCPM is the “effective Cost Per Thousand Impressions”. It is a standardized measure to compare different impression ad campaign’s effectiveness. The formula is (ad spend...
22 November, 2019 / 0 Comments
What is Mobile Marketing and How it Started
Preserved in the ruins of Pompeii, is a mosaic of and an amphora that once contained 'garum', a type of sweet and sour fish sauce....
14 November, 2019 / 0 Comments
App Samurai Presents at AWS StartUp Day
Yesterday we had the pleasure to be invited by AWS for a keynote speech at their Popup Loft - Startup Day in Istanbul, and who...
26 September, 2019 / 0 Comments