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What is OTT? The Future of Mobile Marketing Through OTT Services

People accessed information from television and newspapers until the emergence of the internet. TV series, movies, and documentaries meant mostly television. As the Internet entered...

28 October, 2020 / 0 Comments
6 Push Notification Strategies For Black Friday

Black Friday is the grand event for almost every business in the world. And of course, the competition is fierce! In 2019, 93.2 million buyers...

22 October, 2020 / 0 Comments
UPDATE: Apple Has Delayed The iOS 14 Advertising Privacy Feature

Apple announced that it delays the implementation, including the feature that requires users on iOS 14 to request IDFA permission. Apple confirmed the delay.  The changes...

04 September, 2020 / 0 Comments
How To Get Your App Featured on the Google Play Store

App stores have some criteria to keep certain apps featured. Some remain secret, while others can be implemented already in your application for more visibility. For...

29 July, 2020 / 0 Comments
10 Call-to-Action Examples You Can’t Help But Click

Have you ever stopped to think about the number of times you have registered on a website? Whether it was to download an ebook, access a...

25 July, 2020 / 0 Comments
15 Fundamental App Marketing Strategies You Should Follow For Your App

The unstoppable growth of mobile applications makes defining and developing an App Marketing strategy vital to success from the start of the project. Large and...

20 July, 2020 / 0 Comments
Why Do App Advertisers Need Branding

App Branding is that, in virtual stores, a company is quickly recognized by its customers. Furthermore, its goal is to help companies improve their global...

17 July, 2020 / 0 Comments
Covid-19_Resilience_Grant_Report_AppSamurai_
The State of the App Industry During COVID-19

Executive Summary Covid19 has undoubtedly changed life in the short-term. The virus has spread and mutated quickly, leaving businesses, organisations and countries with little time to...

06 July, 2020 / 0 Comments
6 Tips For Prosperous B2B Mobile Marketing

The web wastes information on tricks and strategies for companies to improve their products and services and their communication with consumers (B2C, or business to...

29 June, 2020 / 0 Comments
Crucial-Element-Of-A-Successful-Mobile-Marketing-Vertical-Visuals
Crucial Element Of A Successful Mobile Marketing: Vertical Visuals

Nowadays, users consume more and more information through their mobile phones. Although these tools are not always used for some activities (for example, shopping), they...

26 June, 2020 / 0 Comments
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