Executive Summary Covid19 has undoubtedly changed life in the short-term. The virus has spread and mutated quickly, leaving businesses, organisations and countries with little time to...
The mobile gaming market is one of the essential app categories, and it massively increased its popularity during COVID-19. In 2020, mobile game downloads are expected to grow...
The lack of contact with family and friends is one of the greatest sacrifices that we face in the quarantine by COVID-19. But games, social...
Developing a mobile marketing strategy can be hard. When setting out the objective of creating a meaningful and seamless mobile customer experience, the questions that...
According to the latest stats, mobile ad fraud is costing marketers an average of $50 million per day. According to Intercetpd, from 2018 - 2019,...
Mobile games now account for nearly half of gaming revenue globally. Once mobile games were considered as a humble edition to any gaming company’s arsenal...