SESSION LENGTH

Author

how much time that a user spent in your app


RELATED TERMS

AD EXCHANGE

What is an ad exchange? An online, real-time marketplace that enables advertisers and publishers to buy and sell digital advertising space across websites, mobile sites,

Read More »

Mobile Delivery Platform

What’s a mobile delivery platform? Mobile delivery platforms enable mobile operators (like T-Mobile) and device manufacturers (like Samsung) to connect advertisers with mobile device users.

Read More »

Have an inquiry? Drop us a line.