SOCIAL MEDIA CAMPAIGN a campaign that is created in a social media platform like Facebook or Instagram to increase brand awareness and number of downloads Read More »
ARRPU What is ARPPU? ARPPU (Average Revenue per Paying User) is a measurement of the revenue generated by a single player during a specific period of Read More »
App Localization What is app localization? Mobile app localization is the process of adapting a mobile app to suit the linguistic, cultural, and functional requirements of Read More »